I spent Thursday last week as an audience member in presentations at a technical conference at Darling Harbour in Sydney. As is so often the case with these types of events the standard and effectiveness of the presentations varied greatly. One does sticks out in my mind because of the way the presenter dealt with the topic at hand. The presentation was discussing how to make applications simpler. For the lazy presenter the path of least resistance (and work) is to talk “techie” from start to finish. He could easily have discussed function points, line of code, and shared complex models thatdemostrated the impact complexity has on application software. However that’s not the path this presenter chose…
He, took the less travelled path and shared a story. You may be wondering how can a technical presentation have a story? Well,in this instance a story was used that the presenter had watched on air crash investigation – the crash in this story occured because the pilots were unaware of functionality in the auto pilot that caused the plan to go in to a spin, and more importantly (maybe), they were unaware that the autopilot could auto correct – if they let go of the controls… Now, while I don’t want to rehash all the presentation the use of the analogy of the air crash highlighted wonderfully the message.
What stories can you use to help you make your points better understood? They don’t have to be stories that you’ve necessarily “lived” yourself, but can be as simple as stories or events you’ve seen on TV. Life is full of stores that can help you make your point more effectively.
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